🚀 Bakeries in transition: FairCup as an environmentally friendly alternative - the sustainable solution for bakeries

FairCup: Shop. Enjoy. Return. – That’s how easy reusable packaging works at EDEKA Warnowpark

A new era of sustainable shopping has begun at EDEKA Warnowpark! With the FairCup reusable system, the store is taking a strong stand against packaging waste – while making it especially easy for you as a customer to shop in an environmentally friendly way. Whether for on the go, at the office, or at home: you’ll now find delicious products in sustainable reusable packaging in the refrigerated section – with no compromises on freshness, taste, or convenience.

What can you expect?
Mysli2go by FairCup – this is high-quality, organic-certified muesli, perfect for anyone wanting to start the day healthy and sustainably. It’s ideal for a quick snack, breakfast at the office, or on the move. The range is rounded out with fresh salads, creamy cream cheese, and hearty sausage products – hygienically and attractively packaged in the reusable FairBox.

Reusable instead of disposable – for you and the environment
Every year, countless single-use packages end up in the trash – a huge burden on the environment and resources. This is where the FairCup system comes in, offering a practical, smart, and ecologically sound alternative. FairCup and FairBox are reusable containers that can be used up to 1,000 times. This reduces not only packaging waste but also CO₂ emissions.

How it works:

• Shop: Find FairCup products in the refrigerated section of your EDEKA Warnowpark – just grab them as usual.

• Enjoy: Whether muesli, salad, sausage, or cream cheese – all products are fresh, tasty, and ready to eat.

• Return: Simply return the empty containers to the Tomra/Sielaff reverse vending machines in-store. They are automatically recognized, accepted, and reintroduced into the reusable cycle.

The best part: Returning them is super simple – no app or deposit receipt required. You can even collect the containers and return them later during your next shopping trip.

Good to know:
FairCup containers are made of high-quality, BPA-free plastic and are certified for food use. They’re dishwasher-safe and can be hygienically cleaned and reused many times. All products in FairCup and FairBox come from selected partners and stand for freshness, quality, and sustainability. The system is deposit-based: you pay a small deposit when purchasing, which is automatically refunded upon return.

Who is FairCup perfect for?
This system is ideal for anyone who values sustainability but doesn’t want to compromise on convenience. Especially practical for:

• Professionals and commuters who want to eat healthily and sustainably on the go.

• Families that care about fresh, well-packaged food.

• Environmentally conscious customers who actively want to reduce waste.

• Spontaneous shoppers who want to join a reusable system easily and without registration.

EDEKA Warnowpark – a pioneer in sustainability
By introducing FairCup, Mysli2go, and FairBox, EDEKA Warnowpark is leading the way in sustainable packaging solutions in the grocery retail sector. The store focuses on regional products, quality, and future responsibility – and invites its customers to take new steps together. Junge. Die Bäckerei, also located in the Warnowpark, is leveraging synergies with EDEKA and FairCup. The video features the black FairCup, used by Junge across the Baltic Sea region and all the way to Berlin, and which can also be returned via the Tomra and Sielaff machines. In Warnowpark, regionality and sustainability come first, offering a “best practice example of reusable solutions with FairCup.” Here, your shopping makes a difference. Every cup returned counts. Every avoided single-use container conserves resources. And every step toward reusables brings us closer to a cleaner future.

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