The future of process automation at iba 2025
IQ-Move Peon:We will present our latest innovation, which enables an optimized, automated production process. The IQ-Move Peon was specifically developed for seamless process automation.
Digital trade fair presence
Use the opportunity to reach your visitors before, during and after iba in a targeted manner.
iba works like a content platform. It offers you the opportunity to publish attractive text, audio and video contributions. These are automatically sent to interested visitors in a targeted manner. This allows you to attract more and, above all, the right visitors to your stand, making it easier for you to achieve your trade fair and marketing goals.
By choosing the appropriate package, you can utilise the reach of the iba content platform even after the trade fair and reach potential customers 365 days a year
Take 70 seconds and watch the video to find out how this works.
THE WEBINAR ABOUT THE iba PLATFORM
What has happened in the meantime on the iba platform (a platform that has emerged from the iba website and iba.UNIVERSE)? How does it work, what added value does the digital presence offer and how can you book the packages that suit you? These and other questions will be answered in the course of the approx. 40-minute webinar.
In a subsequent question and answer session, individual questions will be addressed.
Find out in detail how you can use the iba platform to expand your reach even after the trade fair and how you can attract the right visitors to your stand.
The Webinar presentation can be found here.
You can choose from the following packages
Essential
Extended
Premium
You can read all the prices and what the packages include here and book them right away.
Your added value:
- Reach target groups without wastage
- More opportunities to interact with visitors before, during and after the show
- Better opportunity to digitally draw attention to your own trade show presence
- Getting more visitors to your stand
- Targeting the right people with your own content
What the platform can do for you
Lead generation via appointment, invitation or message
A contact function is prominently offered on your exhibitor profile, which visitors can use to conveniently reach you. The visitor's contact details are automatically transmitted when he or she is logged in. A "Request appointment invitation" function is also offered, which the visitor can use to contact you, e.g. to receive a personal invitation to your stand.
Followers of your profile
Visitors can follow your profile. Try to gain as many followers as possible by promoting your profile and publishing exciting posts.
Unlimited product categories and focus topics
Increase the chance of being discovered: Product categories and focus topics allows website visitors to come across your offer through filter and search functions.
Send your articles in a personalised newsletter
Visitors can follow topics and exhibitors and are actively encouraged to do so during onboarding. Based on the topics and exhibitors followed, each visitor receives his/her personalised news by e-mail. Your posts will be sent in these updates by mail to the visitors who follow the topics linked in the post and/or their exhibitor profile.
Events with lead generation
Publicise events that take place on your stand during the show and actively attract the right people. Visitors can register for your events with one click. Thanks to the networking function, your event will show who is attending. And your event will be displayed in the visitor profile of the participants.
Presence on the iba platform until the next fair
The industry keeps itself informed on the iba plattform even after the trade show. With this product, your profile and all your contributions remain online after the trade show and continue to generate impressions, views and leads - without any effort on your part.
Register on the iba Plattform
Sign up for the iba plattform, browse through other exhibitors' posts and start building your network today.
Discover the future of baking
Do you have any questions?
Make an appointment
Contact our trade fair team and book a 30-minute consultation directly through our tool.
Contact via mail
Would you prefer to contact us by email?