To address the needs of modern consumers on ingredients while improving the position of the baker at the same time, gold cup range allows the artisan to realize high indulgent standards while keeping their operations efficient.
The gold cup range guarantees:
Our gold cup margarines and frying fats are 100% natural and made with vegetable oils and fats:
Consumers are becoming increasingly conscious about what they eat. They look for healthy, trustworthy products with simple and recognisable ingredients. To meet this need, we developed our own clean label:
Granted to products that contain simple and natural ingredients, with very few additives and no preservatives.
Our e-free label: natural all the way
E-numbers are codes for various food additives. As people increasingly prefer natural foods without additions, we remove e-numbers from our products whenever possible, without compromising on taste or quality. For the artisan baker, this also simplifies any in-store labelling complexity. Food products without e-numbers receive the vandemoortele e-free label. The e-free products are a good way to meet consumers’ needs for simple food and transparent communication.