Mastering Mochi Donuts Production: The Expert’s Guide

The Science of Mochi Texture, Tailored for Industry

Mochi is a Japanese confection made through a process of pounding glutinous rice to achieve a chewy texture. In Japanese, the term "mochi mochi" describes something that feels like mochi, or has the same supple and springy quality—whether it’s food or even a baby’s round cheeks! Also called "QQ", this texture is a hallmark of Asian desserts and a sensory experience unlike any other.

Our unique premix formulation recreates this satisfying "mochi mochi" texture, ideal for large-scale production. This innovation enables shops and factories to make mochi donuts with the perfect elasticity, while also meeting the efficiency and consistency standards needed for commercial success.

What Are Mochi Donuts, Exactly? 

Mochi donuts are a unique fusion of American and Japanese culinary traditions, originating in Hawaii. Unlike traditional donuts, mochi donuts are lighter, slightly crisp on the outside, and stretchy on the inside. Their playful shape, reminiscent of a flower or a bracelet, isn’t just eye-catching; it also makes them fun to eat, as each "pearl" can be pulled apart and savored. 

 So, what makes a great mochi donut?

The Texture is Everything  

Imagine biting into a “mochi donut”, only to discover it’s just a regular donut in disguise. Disappointing, right? Unfortunately, this happens when some manufacturers rely on wheat-based recipes that mimic the iconic flower shape but fail to deliver the signature chewiness that defines a true mochi donut. The result? A product that falls short of consumer expectations and misses the mark on authenticity.  

The magic of a mochi donut lies in its supple and stretchy dough—a defining characteristic that sets it apart from other pastries. 

Making The Iconic Shape

The beautiful shape is a big part of the mochi donut’s appeal. It looks great on pictures! Plus, it adds fun to the experience and makes it easy to tear one "pearl" at a time, creating those satisfying ASMR videos that light up social media.

How do you nail this IG-worthy look? Well, mochi donuts are made from a batter rather than a dough and need to be processed into a depositor which drops them into hot oil. To form the iconic shape, a special plunger attachment is used, called “krinkle-type”.  Using the right premix and the right equipment is key to achieve a clean look. Sure, you could try cutting corners with cheaper suppliers but you'll end up with sad, cloudlike blobs instead of those crisp flower rings that everyone loves.

Our premix is the secret weapon—we didn't become US market leaders by accident. Pair it with a Belshaw setup, and you're guaranteed donuts that are as photogenic as they are delicious.

To Coat or Not to Coat? 

That is the question. The signature flower shape of mochi donuts provides a perfect canvas for vibrant coatings and creative decorations—an irresistible feature for consumers and a hit on social media.

For shops, plain donuts offer the flexibility to customize coatings and decorations onsite, allowing them to respond quickly to trends and update seasonal menus with flavors that are in demand.

For retail distribution, a coating can be applied during production. We recommend a chocolate-based coating over sugar-based alternatives because it offers superior stability, maintaining a smooth appearance under varying storage and display conditions.

The Smart Way to Expand Your Mochi Donut Business

While many donut shops choose to invest into their own production equipment, many lack the necessary space and resources. From trendy concept cafes and bubble tea shops looking to diversify their menu to specialized bakeries seeking that perfect add-on, the demand for ready-made mochi donuts is booming. Not to forget retail channels, which are hungry for convenient, high-quality options that don't compromise on taste or texture.

Our freeze-stable premix allows for frozen manufacturing with donuts that freeze beautifully and thaw quickly, going from freezer to display case in just 30 minutes at room temperature. Alternatively, a hub-and-spoke model can be implemented where a central kitchen produces fresh mochi donuts daily, supplying a network of shops with consistent quality. 

From Idea to Reality: End-to-End Support

With Chewco, you’re not just buying a premix—you’re investing in a complete solution.

•  Freeze-Thaw Stable: Specially formulated for industrial applications, our premix creates a dough with exceptional freeze-thaw stability, enabling frozen production without losing texture or quality.

•  Vegan-Friendly: By eliminating the need for milk or eggs, our premix lowers production costs while allowing manufacturers to market their final product as vegan—opening up opportunities in the growing vegan bakery market.

•  Technical Support: From recipe development to fine-tuning your production process, our team offers comprehensive support every step of the way—ensuring your production runs smoothly from concept to launch.

•  Sourcing Assistance: We don’t stop at just providing the mix. Our experts will assist you in sourcing the right ingredients and recommend high-end equipment to ensure consistent, high-quality output.

Our goal is to ensure your success by making authentic mochi donuts simple, scalable, and profitable.

Join the Mochi Donut Revolution at iba 2025

The mochi donut trend is here to stay, and now is the moment to seize an opportunity to meet growing consumer demand. Book a consultation with Chewco’s experts today to discuss your mochi donut line, or schedule a meeting with us at iba 2025. Together, we’ll help you master the art of mochi donuts and bring delicious Asian treats to the EMEA market.