iba.STAGE iba 2023

From Carbon Footprint to Carbon Fingerprint

Talk of the climate crisis can be overwhelming. We are constantly bombarded with frightening statistics, conflicting opinions and miseducation from green-washing. We ask ourselves: Are we in the baking industry doing enough?

iba

Düsseldorf, Germany

Presentation language: English with German translation

The answer is invariably: "No." What if we went back to basics and redefined our approach? What if, instead of concentrating on the massive, we focused - one at a time - on the manageable...