From oven to online:The Power of Social Media to Inspire, Connect, and Grow
Creativity is the key to standing out in today’s digital world. Join us for an inspiring session with the creator Sofia Viola, the renowned Gingerbread Architect, as she brings her craft to life on stage.
Through social media, her intricate gingerbread designs have captivated millions worldwide. In this talk we will explore how bakers and artisans can leverage creativity, storytelling, and social media to expand their reach, engage new audiences, and build a global community.
iba.TOPICS: Artisan Bakery | Digitalisation | Food Trends
Language of presentation: English with German translation
This lecture is presented by Kee Plastics.
Speakers (2)
Sofia Mietzner (Sofia Viola)
Gingerbread Architect
Apollonia San Contreras
Head of Marketing & Communications, Kee Plastics AB
