AI, IOT, Apps... how will digital innovation change marketing & communication in the bakery sector?
This conference will offer an overview of the main integrations observed in the EU, propose examples of implementation, and discuss differences between Digitalization and AI.
iba
Düsseldorf,
Germany
Presentation language: English with German translation
Although artificial intelligence has been in development for decades, it was until recently reserved to some happy few and often focused on security, predictions, augmented reality. But lately, with ChatGPT and other augmented reality tools, it has become more democratic and is entering the bakeries through the small door.
Speakers (2)

Bastien Juif
Digital & Data Manager Lesaffre

Etienne Maillard
External Relations Director Lesaffre