iba - more than ‘just’ a trade fair

iba is as a knowledge and networking platform - year round

You know and love the iba fair, the personal exchange, the transfer of knowledge and the information about important topics in the industry. You will be able to experience all this and more live in Düsseldorf in 2025. With the iba platform, the on-site offers are now being expanded digitally. This will also position iba as the industry's digital content platform, providing information on key topics, new developments and innovations all year round and offering numerous networking opportunities.  

iba.UNIVERSE as part of the iba platform

All your favourite iba.UNIVERSE features, such as the personalised newsfeed and the follow function, are now part of the iba platform, as well as the highlight overview, the programme, the iba.TOPICS and more subjects that you could previously find on the event website. Get an overview of the benefits you can expect on the iba platform:

1. Always up-to-date:  

Whether on food trends or packaging technology - the exhibitors at iba are experts and share their favourite topics on the digital platform. This means you can learn more about important topics from the industry before and after the trade fair. The best way to do so is by using the follow function. This way, you receive personalised recommendations for premium content that matches your interests throughout the year. Your personalised news feed is ready!  

2. Targeted trade fair visit:  

Did the digital content from certain companies appeal to you particularly? You can target these at the trade fair and get a personal impression. This will help you decide which exhibitors are relevant for you and where time can be invested most effectively.  

3. Everything in one place:  

You can use the platform before, during and after the trade fair to collect information without restrictions and maintain contacts: For example, access past trade fairs and create a watch list in which you save all relevant exhibitor contributions.  

4. According to your wishes:  

You can continue to indicate your preferences and specify interests. Based on this information, the platform can make personalised recommendations and suggest relevant exhibitors and products. This makes the trade fair experience even more tailored and customised to your individual needs.   

5. Digital and uncomplicated contact management:  

Expanding your network and maintaining contacts is made easy with the platform. You can follow relevant exhibitors and stay up to date throughout the year. With just one click, you also receive the exhibitor's digital business card or can arrange an appointment with the company. Thanks to the personalised news that you receive by e-mail, you will always stay informed, even if iba doesn’t take place that year. You can also exchange information within the community at any time, expand your network and gain valuable partners.